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Love Magick Dos and Don’ts

Love Magick Dos and Don’ts

Love is in the air, but you don’t have to wait for Valentine’s Day to cast some love magick. There are a few widely accepted dos and don’ts when it comes to this practice, though, so proceed with caution. Here are some guidelines for your love magick.

Love Magick Dos and Don’ts

Do work with deities who represent and advocate for love.

Practice deity work all year long and invite the gods and goddesses of love (and beyond!) to your practice when you seek a little boost from them. Here are some ideas:

  • Aphrodite – Greek goddess of love, sex, and beauty
  • Bastet – Egyptian goddess of felines, protection, love, and beauty
  • Inanna/Ishtar – Mesopotamian goddess of sex, love, beauty, wine, and war
  • Aine – Irish goddess of summer, wealth, and sovereignty
  • Branwen – Welsh goddess of love and beauty
  • Freyja – Norse goddess of love and sex, beauty, seidr, war, and death
  • Eostre – Germanic goddess of the dawn
  • Frigg – Norse goddess of women and marriage
  • Dionysus – Greek god of wine and pleasure
  • Eros – Greek god of love and procreation
  • Rati – Hindu goddess of love, lust, passion, and sexual pleasure


Don’t try to cast a spell or expect one to change someone’s feelings for you.

Many witches believe you can’t affect someone’s free will…and shouldn’t. Consent is sexy, y’all! Now, if you and a consenting partner want to practice love or sex magick together, then go for it. Just don’t expect a love spell to suddenly change how someone feels about you. It doesn’t work that way.

Do infuse your food with herbs for more love and self-love.

Ingredients like sugar, lavender, orange peel, cinnamon, and edible flowers are perfect for some love magick in the kitchen. Strawberries, chocolate, watermelon, oysters, avocados, figs, and spicy peppers are all said to be aphrodisiacs, so why not invite the energy of the goddess of love into your kitchen?

Don’t put anything harmful into your lover’s food or drink.

I feel this goes without saying, but don’t put anything harmful in someone else’s food or drink. This includes water-soluble crystals or baneful herbs.

Do use other forms of magick with your love spells.

Just like the kitchen magick above, other forms of magick alongside your love spell can help infuse the practice with more energy. Find some love-filled dreams by creating a dream or sleep sachet. Etch sigils for love into your candles. Gaze into a mirror and repeat some of your favorite affirmations to yourself. Infuse jewelry, makeup, or perfume with your intention to attract an ideal partner. The possibilities for bringing more love – and self-love! – into your life are vast.

Remember, you are the magick, so have fun and be safe with your love magick!

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